Shoplabs ("we," "our," or "us") values the privacy and confidentiality of all partner brands ("you," "your," or "the Brand"). This Privacy Policy describes how we collect, use, store, and protect brand data shared with us for the purpose of enabling our Voice AI solutions.
By engaging with Shoplabs and sharing brand data, you acknowledge and agree to the terms of this Privacy Policy.
1. Information We Collect
As part of the onboarding and AI training process, Shoplabs may collect and process the following categories of brand data:
- Product Information: Complete catalog of products, including names, descriptions, variants, prices, SKUs, and associated attributes.
- Brand Information: Brand overview, communication style, tone of voice, and other descriptive materials used to train the AI agent to represent your brand accurately.
- Policy Information: Details of return, exchange, shipping, and refund policies.
- Promotional and Offer Data (if provided): Current and upcoming offers, discounts, and loyalty program details shared voluntarily for customer communication.
No personally identifiable customer data (such as customer names, phone numbers, or payment details) is collected from the brand unless explicitly required for integration and covered under a separate agreement.
2. How We Use the Information
The brand data we collect is used strictly for operational and performance-related purposes, including:
- Training AI Agents: To configure and train the AI agent to represent your brand accurately and respond to customer queries about your products, offers, and policies.
- Enhancing Customer Experience: To help the AI agent provide precise, real-time answers about your products, return policies, or ongoing offers.
- Continuous Improvement: To analyze performance and improve conversational accuracy, product recommendation logic, and customer engagement effectiveness.
- Compliance and Audit: To ensure adherence to brand guidelines and maintain transparency in communications conducted by the AI agent.
We do not sell, lease, or disclose brand data to third parties for marketing or commercial gain.
3. Sharing and Disclosure of Information
We may share your data only under the following circumstances:
- With Service Providers: Trusted partners (e.g., cloud hosting, AI model providers, analytics tools) who support our service operations under strict confidentiality and data protection agreements.
- Legal Obligations: Where required by applicable law, regulation, or legal process.
- Business Transfers: In the event of a merger, acquisition, or restructuring, provided the successor entity maintains equivalent data protection standards.
All third parties accessing data are contractually obligated to use it solely for the purpose of providing their services to Shoplabs.
4. Data Retention and Security
Brand data is securely stored using industry-standard encryption and access control mechanisms.
Data is retained only for as long as necessary to fulfill the purpose for which it was collected or as required by law.
Shoplabs employs regular audits, monitoring, and access control reviews to protect brand data from unauthorized access or misuse.
5. Brand Rights and Controls
Brands have full control over their data and may:
- Request Access: Review the information shared with Shoplabs.
- Request Updates or Deletion: Correct or delete any outdated or unnecessary data.
- Revoke Consent: Withdraw consent for data usage (which may impact AI performance or ongoing operations).
- Request Data Export: Obtain a copy of the data stored for audit or compliance purposes.
Requests can be made by emailing [email protected] with the subject line "Data Access Request — [Brand Name]."
6. Policy Updates
We may periodically update this Privacy Policy to reflect operational, legal, or regulatory changes. Updates will be communicated to all partner brands and posted on our website with a revised effective date.
7. Contact Us
If you have any questions, concerns, or requests related to this Privacy Policy or data handling practices, please contact us.